Content Preview
Creator Overview
Key metrics and insights about Brayan Santamaria's content portfolio
Content Portfolio
Brayan Santamaria maintains a diverse content library with a total of 88 posts, comprised of 101 images (115% of content) and 47 videos (53% of content).
This creator has amassed 106 likes across their content, with an average of 1 likes per post.
Creator Activity Pattern
Brayan Santamaria shows a lower than average activity level with a content mix that heavily favors image content. This strategy is generating above-average engagement with the audience.
Platform Performance
Compared to the platform average of 864 posts per creator,Brayan Santamaria is below average in content volume.
Among creators from Bogota, the regional average is 137 posts, placing this creator below their regional peers.
Audience Engagement Metrics
Likes Per Post
Above platform average of 1
Engagement Rate
Relative to platform average engagement
Content Impact
Overall content effectiveness score
Brayan Santamaria's content generates above-average engagement with the audience. The data suggests that Brayan Santamaria has effectively connected with their target audience through their image-based posts.
Content Breakdown & Comparison
Content Mix
Content Stats Comparison
Performance Insights
How Creator Compares
Percentage above/below platform average
Creator Competency Profile
Normalized metrics comparison (0-100 scale)
Content Analysis
Detailed breakdown of Brayan Santamaria's content strategy
Content Strategy Insights
With 115% of content being images and53% being videos,Brayan Santamaria demonstrates a preference for image-based content.
The engagement rate of 1 likes per post indicates strong audience engagement.
Content Type Distribution
Image Content
115% of total content
Effectiveness Analysis
Image content typically drives strong engagement for this creator and forms the cornerstone of their content strategy.
Video Content
53% of total content
Effectiveness Analysis
Video content serves as a supplementary format to images in this creator's content mix.
| Content Type | Count | Percentage | Platform Average | Bogota Average |
|---|---|---|---|---|
| Total Posts | 88 | 100% | 864 | 137 |
| Images | 101 | 115% | 181 | 114 |
| Videos | 47 | 53% | 177 | 65 |
Content Strategy Analysis
Based on the content distribution and engagement metrics, Brayan Santamaria's content strategy shows effective audience targeting.
Key Observations:
- Content distribution: Primarily image-based
- Volume comparison: Below average content production compared to platform norms
- Engagement efficiency: Superior engagement per post relative to platform average
- Regional standing: Underperforms compared to other creators from Bogota
Performance Metrics
Engagement and performance analysis for Brayan Santamaria
Engagement Analysis
With a total of 106 likes across 88 posts,Brayan Santamaria has an engagement rate of 1 likes per post.
The platform average engagement is 1 likes per post, making this creator's engagement above average.
Among creators from Bogota, the average engagement is 3 likes per post, placing this creator behind regional peers in audience engagement.
Performance Dashboard
Content Performance Indicators
Performance Summary
- Content Frequency
- Below Average
- Engagement Quality
- Strong
- Content Strategy
- Image-focused
- Platform Position
- Engagement Specialist
Performance Insights
Content Strategy Assessment
Brayan Santamaria's content strategy shows strong engagement despite lower content volume, indicating quality over quantity. The heavy emphasis on image content may be working well for audience engagement.
Regional Performance Comparison
Compared to other creators from Bogota, Brayan Santamaria creates less content than the regional average and generates lower per-post engagement. This places them in the developingof content creators from this region.
Comparative Analysis
How Brayan Santamaria compares to platform and Bogota averages
Platform Benchmarking
Content Volume
Images
Videos
Likes
Regional Comparison: Bogota
Content Volume
Images
Videos
Likes
Content Breakdown & Comparison
Content Mix
Content Stats Comparison
Performance Insights
How Creator Compares
Percentage above/below platform average
Creator Competency Profile
Normalized metrics comparison (0-100 scale)
Competitive Position Analysis
Based on comprehensive metrics comparison, Brayan Santamaria is positioned as a mid-tier creator with specific strengths in the content landscape. Their strong engagement metrics indicate high-quality content, with potential to scale up production volume.
More Creators from Bogota
Discover other popular creators from the same region
